Astrology is nothing new.

In fact, it has been estimated that it has been around in one form or another for thousands of years.

However, what is new is how we are all consuming astrology. Horoscopes are no longer just something older people glance at in the back of a newspaper. These days, astrology is a much bigger force in many people’s lives and the younger generation have really embraced it. 

LA astrologer, Chani Nicholas, discussed this with The Atlantic, when she said that there was a point when astrology “went back to being a little bit more in the background” in the past, but lately its popularity is growing at a fast pace. 

She added: “There’s something that’s happened in the last five years that’s given it an edginess, a relevance for this time and place, that it hasn’t had for a good 35 years. Millennials have taken it and run with it.”

Bertram Malle, a social cognitive scientist at Brown University, tried to pinpoint why this rise in attention towards astrology is happening.

She said: “[Horoscopes] provide a powerful vocabulary to capture not only personality and temperament but also life’s challenges and opportunities.

“To the extent that one simply learns this vocabulary, it may be appealing as a rich way of representing (not explaining or predicting) human experiences and life events and identifying some possible paths of coping.”

This coping theory, may have some substance to it.

Writer, Julie Beck, penned an article discussing this, entitled ‘The New Age of Astrology.’ One of her points within that article was that astrology gives Millennials the tools to deal with stress they don’t understand.

She wrote: “Astrology offers those in crisis the comfort of imagining a better future, a tangible reminder of that clichéd truism that is nonetheless hard to remember when you’re in the thick of it: This too shall pass.”

Beck added: “According to American Psychological Association survey data, since 2014, Millennials have been the most stressed generation, and also the generation most likely to say their stress has increased in the past year since 2010. Millennials and Gen Xers have been significantly more stressed than older generations since 2012.”

There's no doubt that we are living in a stressful time at the moment. Thus, it makes sense that folks will try to make sense of it with whatever means necessary. If this is truly the cause of astrology's increased popularity, then so be it. 

If it is offering comfort, then let's enjoy that comfort.